The brief: Dole Sunshine’s Instagram needed a refresh — with consistent and social-first posts.
Our solution: With a limited image library available to us, we utilized AI image generation, stock video, and net new animations and content creation with creators. The ideas we produced tapped into human truths and about the best moments to enjoy Dole products.
My role: Created the social calendar plan, concepted posts for every day of the month, collaborate with remote animators and content creators, presented to clients.
